ANNUAL VENDOR PARTNERS
ANNUAL VENDOR PARTNER (AVP) PROGRAM
Our promise is to offer programs that maximize sell-through and profitability for both our Vendor Partners and Member stores.
ICBA Member Stores represent $1.8 billion in combined buying power, creating significant leverage to negotiate preferred vendor pricing. Because ICBA Members are committed to the partnerships with ICBA endorsed vendors, we make it our objective to provide Members with maximum benefits for their commitment.
ICBA develops relationships and negotiates agreements with manufacturers, distributors, publishers, and service providers that deliver products and services at prices and terms that would not otherwise be available to Member Stores.
If you feel your company can meet our standards for quality, performance, price, and terms concessions, we invite you to explore our Annual Vendor Partner (AVP) Program.
It starts with an exploratory conversation with ICBA and we welcome all inquiries! Contact vendor@ICBAinc.com to schedule a call to discuss your plans and strategies for the collegiate retail market. We will share our advice and guidance on how best to proceed and how the ICBA AVP program may support our mutual goals.
Before submitting an AVP proposal, we encourage vendors new to the college market or new to ICBA to contact us for a review of your goals in the channel.
VIEW THE ICBA ANNUAL VENDOR PROGRAM PROPOSALS
The formal AVP program year is February-January, however, ICBA onboards new qualified AVPs throughout the year. For costs and benefits, download the following documents:
ICBA accepts AVP proposals for several essential college store categories, and their many subcategories, including, but not limited to:
In addition to the ICBA AVP program and the ICBA Conference & PRIMEtime event, ICBA offers two additional opportunities to reach our dedicated ICBA Members.