All college bookstores have websites, but not all bookstore websites are promoted. In this session, we’ll look at how to drive qualified visitors using search optimization, social media, and email marketing.

  • How to grow your email list and…
  • How to send emails that get opened and clicked
  • Polish your social profiles and social content
  • What to put on your thank you pages
eCommerce,
ICBA Online Institutes,
Web Design
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